Branding Project
The Speaking Guy
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Created Educational content videos reaching over 600,000 views and 10 million impressions within 6 months of the timeframe while developing good communication skills.
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Generated revenue in partnership with E-commerce brand proposals, CTR of 3.6% while utilizing Google Ads and google webmaster to funnel down the audience. Sales were of more than 500 units per video.
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Proofread creatives, and campaigns and identified the viewer's needs on a campaign-to-campaign basis while working on creative advertising and Viral-marketing strategies, 3 campaigns led to achieving over 100,000 views while one achieved 500,000 views within a week.
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Used SEO, Analytics, and campaign management, and developed creatives. Built organic SEO for The Speaking Guy with news articles and other multi-media platforms.
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Achieved results with my Facebook campaign management strategy while reaching over 380,000 people with a budget of £100 in 10 campaigns.
CTR- Redirected 3000 people to partner sponsor website (Ecom) via Facebook ad campaigns.
Engagement ratio - An average of 20%+ was maintained by using different content marketing techniques.
Organic KPI -
Facebook - 212k views (all excluding reels)
Instagram - 350k views
YouTube - 60K views
tap on images for details.
Academic Project
The Portal - Retail Marketing
Led the team to design a Metaverse AI supported retail store for university project. Specialization in Retail marketing supported my me to install immersive and experiential activities throughout the retail store in the assignment.
Skills - 3D designing, Adobe Premier Pro, Canva.
Web Groovers - Digital marketing agency
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Founded a startup that delivered online digitization of small and medium enterprises clients, consultation for retailers and manufacturers while developing their marketing road map including SEO, content, and campaign management. Built a business that had 16 client accounts generating £10,000+ per year while hiring 3 freelancers.
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Experienced in cold-calling sales while pitching clients from 6 industries – Transport, Shipping, Shoe Manufacturing, Restaurant, Hospitality and Lifestyle clients. Multi-managed a diverse portfolio of 16 clients and their marketing activities with ingeniousness.
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Ensured excellent customer service by making sure the needs of the client were at the heart of every proposal. This resulted in 81% of clients procuring additional services.
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Project management skills led to generating word-of-sales, client’s campaign results led to generating increased 16% average online sales while restaurant and lifestyle clients had a 35% higher footfall ratio.
